Now Offering In-Cell LCD Display Technology: Here’s What To Know

By Keith Mitnik / September 06, 2023


As we always aim to deliver the latest LCD technology to our customers, Phoenix Display International (PDI) is happy to announce we’re now offering in-cell LCD. In this post, we’ll introduce the new technology to you and share what you need to know. 

Why in-cell LCD? 

Traditional LCD displays include three layers in their construction: the bottom touch panel glass, the touch sensor and the top touch panel coverglass. With new in-cell technology, the touch sensor is mounted directly onto the LCD glass itself, eliminating the need for the bottom touch panel glass entirely. This way, the top touch panel coverglass is all that needs to be added to the capacitive touch sensor to achieve the touch function. 

Since one of the three layers is no longer needed, the result is a thinner product that is also more compact and lightweight. Additionally, it provides better touch sensitivity and accuracy. This, of course, leads to a more responsive user experience that includes smoother touch gestures and reduced input latency. Further benefits include better optical performance, as removing the one layer of glass improves contrast, brightness and overall image quality. 


Further Considerations

While the advantages of in-cell LCD displays are clearly numerous, the tech has higher tooling costs and is currently more expensive than the traditional method. When these costs come down and the unit price approaches that of the current touch panel, though, it is highly likely we’ll see this technology become the standard. 

In the meantime, our factory is starting to produce the new in-cell LCD displays for our valued customers. If you manufacture smartphones, tablets, laptops, media players, automotive displays, gaming consoles, medical devices, point-of-sale (POS) systems, wearable devices or other products that commonly use LCD displays, the in-cell LCD technology could help you achieve the best display possible. 

Interested in learning more and seeing how this latest LCD technology can work for you? Let’s talk.